Brand identity and website
Peeps
Brand identity and a Hebrew website for a community workshop and nonprofit.
- Year
- 2026
- Industry
- Non-profit
- Deliverables
- Logo, Visual identity, Typography, Hebrew RTL website, Donation and volunteer flows
Representing the people behind the mission
Peeps supports veterans, disabled soldiers and bereaved families through a community workshop. The identity needed to introduce this work with care and make the organization easy to understand.
From understanding the mission to getting involved
The website introduces the organization, explains its programs and shows how to donate or volunteer. That sequence gives each invitation to help a clear context.
A grounded green palette
Deep teal anchors the identity, with sage providing a softer supporting color. The palette connects the printed materials and website.
Handwritten details, readable Hebrew
Patrick Hand adds a personal touch to the accents. Heebo keeps the Hebrew text clear across headings, descriptions and navigation.
A structure that explains how to help
The right-to-left layout groups the mission, programs and ways to contribute into distinct sections. Donation and volunteer options are easy to find.
The brand system
Logo symbols
Brand applications
Business card
Workshop sign
Garden bench
Toolbox
Wooden box
Cap
Outcome
A shared visual identity for Peeps, supported by a responsive Hebrew website that explains its work and invites participation.
What shipped
- Brand identity
- Hebrew RTL website
- Donation and volunteer flows
